>> Monday, May 18, 2009
All of us here at Saatchi & Saatchi Wellness are thrilled to announce our newest client, Durex.
As in condoms, lubes, and intimacy products. Sex....the ultimate in wellness. Just ask us, we'll tell you.
We are launching a brand new condom, called Avanti BARE, which is just hitting retail locations now. It's a new "soft-as-skin" non-latex condom.
You may not realize that Durex is the number one brand around the world. And now we are taking on America!
We are releasing the news to the press as we speak, but it was featured today on MM&M online: http://www.mmm-online.com/SSL-taps-Saatchi-Wellness-for-Durex-US/article/137016/
We are diving in with new work, as you can imagine. Stay tuned for details!
Hope this finds you well -- Jim.